ShelfMark
Privacy Policy

Last Updated: February 21, 2026
Effective Date: February 21, 2026

Son of a Good Man, Inc. (“Company,” “we,” “our,” or “us”) operates the Shelfmark mobile and web application (the “App” or “Service”).

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use Shelfmark.

By using the App, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect information in the following categories.

1.1 Information You Provide

When you create an account or use Shelfmark, you may provide:

  • Name (if provided)
  • Email address
  • Account credentials
  • Profile information
  • Book library data
  • Reading progress and notes
  • Reviews and user-generated content
  • Support messages or feedback
  • Photos or images you upload (including book scans)

You may choose not to provide certain information, but some features may not function properly.

1.2 Information Collected Automatically

When you use the App, we may automatically collect:

  • Device type
  • Operating system
  • App version
  • IP address
  • Usage data and interaction events
  • Crash logs and performance data
  • Approximate location (city/region level)

1.3 Analytics Information

We use analytics tools (including Mixpanel or similar providers) to understand how users interact with Shelfmark.

Analytics data may include:

  • Feature usage
  • Session duration
  • Navigation patterns
  • Device and performance metrics

This information helps us improve the Service.

1.4 AI Feature Data

When you use AI-powered features (such as book recognition or recommendations):

  • Images you submit may be processed
  • Queries you submit may be analyzed
  • Library data may be used to generate recommendations

AI processing is performed through third-party providers such as OpenAI.

We do not use your private content to train public AI models unless explicitly disclosed.

1.5 Subscription and Payment Information

Purchases are processed by third-party payment providers (such as RevenueCat and Stripe).

We do not store your full credit card number.

We may receive limited billing information such as:

  • subscription status
  • transaction identifiers
  • purchase history

1.6 Authentication Data

If you use social login (Google, GitHub, Facebook), we receive basic profile information from those providers as authorized by you.

2. How We Use Your Information

We use collected information to:

  • Provide and operate Shelfmark
  • Create and manage your account
  • Sync and display your book library
  • Provide AI-powered features
  • Process subscriptions
  • Improve performance and reliability
  • Monitor and prevent fraud or abuse
  • Respond to support requests
  • Communicate service updates
  • Comply with legal obligations

We do not sell your personal information.

3. How We Share Information

We share information only in limited circumstances.

3.1 Service Providers

We may share data with trusted vendors that help operate the App, including:

  • Supabase (backend infrastructure)
  • OpenAI (AI processing)
  • RevenueCat (subscription management)
  • Stripe (payments)
  • Mixpanel (analytics)
  • Firebase (authentication and notifications)

These providers process data on our behalf under contractual safeguards.

3.2 Legal Requirements

We may disclose information if required to:

  • comply with law
  • respond to legal process
  • protect our rights
  • investigate fraud or abuse
  • protect user safety

3.3 Business Transfers

If Son of a Good Man, Inc. undergoes a merger, acquisition, or asset sale, user information may be transferred as part of that transaction.

4. Data Retention

We retain personal information only as long as reasonably necessary to:

  • provide the Service
  • comply with legal obligations
  • resolve disputes
  • enforce agreements

If you delete your account, we will delete or anonymize your personal data within a reasonable period, except where retention is legally required.

5. Data Security

We implement reasonable administrative, technical, and organizational safeguards designed to protect your information.

However, no system is completely secure, and we cannot guarantee absolute security.

6. Your Privacy Rights

Depending on your location (including California), you may have rights to:

  • request access to your personal information
  • request deletion of your data
  • request correction of inaccurate data
  • object to certain processing

To exercise your rights, contact us at support@sonofagoodman.com

We will respond in accordance with applicable law.

7. California Privacy Rights (CCPA/CPRA)

California residents have the right to:

  • Know what personal information we collect
  • Request deletion of personal information
  • Correct inaccurate personal information
  • Opt out of sale or sharing (we do not sell data)
  • Limit use of sensitive personal information (if applicable)

To submit a California privacy request, email:

support@sonofagoodman.com

8. Children’s Privacy

Shelfmark is not directed to children under 13.

We do not knowingly collect personal information from children under 13. If we learn that we have done so, we will delete the information promptly.

9. International Users

Shelfmark is operated in the United States.

If you access the App from outside the U.S., your information may be transferred to and processed in the United States, which may have different data protection laws.

10. Third-Party Links

Shelfmark may contain links to external websites (such as retailers or publishers). We are not responsible for the privacy practices of third parties.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When we do, we will update the Last Updated date. Continued use of Shelfmark after changes become effective constitutes acceptance of the revised policy.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, contact:

Son of a Good Man, Inc.
Pasadena, California, United States
Support: support@sonofagoodman.com

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